Remove
Your Emotion
When you are interested in buying property, your real estate agent
will refer to your purchase as a "home." Yet if you are
selling property, they will often refer to it as a "house." There
is a reason for this. Buying real estate is often an emotional
decision, but when selling real estate, you need to remove emotion
from the situation.
You need to think of your house as a marketable commodity. Real
estate. Property. Your goal is to get others to see it as their potential home, not yours. The first step in getting your home
ready to sell is to "de-personalize" it.
The reason you want to "de-personalize" your home is
because you want buyers to view it as their potential home. When
a potential homebuyer sees your family photos hanging on the wall,
it puts your own brand on the home and can disrupt their daydreaming
about owning the house and making it theirs. Put away family photos,
sports trophies, knick-knacks, and souvenirs – anything that
personalizes the house. Store these items in a box until after
you move to your next home.
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